Category Archives: Contributor

How to Get People to Attend Your Shows

In my previous article for Muze, we took a dive into the ways independent artists can book more shows, more often. From relationship building with venue managers and fellow artists, to making sure you deliver a complete, organized pitch, the steps are outlined to ensure that you find greater success, as you strive to bring your live show to new audiences.

But… you know what they say about a tree falling in a forest, right? If nobody is around to hear it, does it really make a sound? The final step in that article was to make sure you promote your show once it’s booked, to get people out and ensure that the venue is happy (thus, increasing the likelihood that you will be booked again in the future).

Last time, I promised to come back with ways to make your gig stand out as special, and to make it the place to be in any competitive live music market. That’s what we’ll do here today!

Becoming a Better Singer: Do You Have Enough Breath?

As we pointed out earlier this month, our friends at Music on the Move Studios are running a Back to School special on lessons. When you buy one month, you get the second month 50% off.

If you’re looking for a taste of what you’ll learn about being a better musician, pop over to Music on the Move’s blog. Just yesterday, co-founder and voice teacher Erin McLendon posted a valuable video on the importance of breath to ensure proper singing technique.

In this post, Erin explains how to create a system to ensure that you’re getting enough breath, so that you’re nailing every note and phrase.

Tips and Tricks for Booking More Shows

With the worst of the COVID-19 pandemic (hopefully) behind us, more artists are emerging from their hiding places to rejoin the live music landscape. As more of your musical peers become comfortable performing for the masses in the weeks, months, and years ahead, booking gigs only figures to become more competitive. (Here in Nashville, it’s already approaching pre-pandemic levels).

So… how do you stay ahead of the curve, and ensure that you remain in the mix to be considered for performance opportunities? We have some tips and insights, acquired through years of navigating the live music landscape.

The Importance of Rest for Musicians and Creatives

The digital age brings numerous benefits for the independent creative. It is easier than ever to communicate your message, build community, and find your audience. We have more tools at our disposal to build a platform than ever before. When compared to previous generations and the limitations they experienced, we’re quite fortunate.

However, any society in the midst of rapid growth is bound to experience growing pains, and those of us within the ever-evolving digital landscape are not immune to this reality. Certainly, it is beneficial to have so many ways to build our creative empires. However, it can be so easy to get caught up in learning and utilizing the tools of the trade that we often forget to shut them off. Couple that with the FOMO (that’s Fear Of Missing Out) and comparison culture that digital technology has ushered to the forefront, and it can be difficult to feel like we’re ever truly doing enough.

We must break past that notion and remember that we are not machines. We are not born to endlessly create content to please the algorithmic gods, nor are we designed to spend all of our waking hours working. Every so often, we must remind ourselves of our humanity, and embrace the increasingly elusive concept of rest.

Not only is rest a fundamental human need. Contrary to what 21st Century hustle culture will have you believe, rest has numerous creative and health benefits that empower us to show up as our best selves, professionally and personally. As a creative entrepreneur – and one who often must pull myself, kicking and screaming, away from my own work – I took the initiative to convince myself through research, and nail down the reasons why rest is a good thing for those of us on the grind.

What is Women’s Equality Day & Why it Matters

According to NPR, only 12.7 percent of songwriters and 2.8 percent of music producers were female in 2021.

This alarming statistic shows how far the music industry has to go to achieve true equality.

Today is Women’s Equality Day, and our good friend Erin McLendon (co-founder of Music on the Move Studios) shares why it is important for those in the music industry to acknowledge the continued battle for equal rights — for reasons that stretch far beyond music.

Get Erin’s thoughts on the Music on the Move blog, and don’t forget to get tickets to Music on the Move’s next showcase — featuring an all-female, all-LGBTQ+ lineup — at The East Room on August 31.

GUIDE: Supporting the Mental Health & Well-Being of Musicians

Nearly 70 percent of musicians are struggling or have struggled with depression — an alarming statistic brought to light during the COVID-19 pandemic and social unrest of the past couple of years.

Function Central has stepped in to help curb the trend. The U.K.-based booking agency — which manages 3,000+ live entertainment bookings yearly for companies like Gucci, BBC, Microsoft, and more — has developed a guide to supporting the mental health and well-being of musicians that is loaded with statistics and best practices to guide music industry professionals toward better mental health.

In this guide, you will find:

  • Important mental health statistics.
  • Information on the impact of working environments on mental health.
  • Healthy practices for mental well-being.
  • Additional support resources, including mental health support organizations.

Music Minute Monday: Staying Healthy During Seasonal Changes

Have you ever found that in those “weird” months between seasons, your allergies just seem to sneak up on you? Or, perhaps your voice and/or musical performance just isn’t what it should be?

The weather is changing, and SO ARE YOU! It’s the (sing it with me,) CIIIIIIIRCLE OF LIIIIIIIIIFE! (Don’t @ us, Disney.)

Your body is literally trying to keep up with the rise and fall of atmospheric pressures, the changes in winds, temperatures, and pollen floating around! So, what can you do to stay healthy?

Here are some quick and easy tips to help you out!

Networking In The Ever-Evolving Music Industry

For the past 25 years, Jenna Rose has had an unparalleled passion for supporting musicians, and an unmatched penchant for building relationships.

What started as superfandom for Tulsa-based sibling trio (and “MMMBop” songsmiths) Hanson has turned into two-and-a-half decades of connecting with people through music. Upon moving to Nashville in 2020, Jenna quickly immersed herself in the music industry, co-founding her own female-owned community organization, Music City Movement; becoming a contributor for Underground Music Collective; and, most recently, joining Nashville-based artist development company AGD Entertainment as an artist coach and program manager.

How has Jenna done it? By mastering the art of networking. Today, we’re honored to have Jenna share her insights and expertise with us!

Songs You Should Hear… from UMC Contributor Jenna Rose!

Hey, everyone! Gerard here. I’m up in Bethlehem, PA (the cradle of UMC’s very existence) for Musikfest, the nation’s largest free, non-gated music festival. I’m throwing it back with my northern work family and pitching in with this year’s festival, which means you’re going to see some guest contributions here over the next week and a half.

That includes next week’s UMC20, curated by our very own UMC Contributor Jenna Rose! But… before we get there, Jenna is popping in to give you all a little preview with this week’s Songs You Should Hear.

Get ready for a whole lot more where this came from next week. In the meantime, I’ll let Jenna take it from here with her picks!

Hear What You Should
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