Category Archives: Contributor

Wednesday Wisdom: Tips for Managing Stress as a Musician

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Stress.

It touches us all, and it affects each of us in different ways.

When you’re a musician, that stress can reach absurd levels that can make you feel sick, tired, and plain burnt out. It is critically important that during those moments — when the stress reaches its peak — that you take care of yourself and bring it back down.

Although I’m not pursuing my own artistic career, I’ve definitely felt the stress of working in this industry myself. So, here are some of my favorite tips for managing stress while growing your career and fulfilling your dreams.

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Building Relationships: Why Musicians Should Not Solely Rely on Social Media or TikTok

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In today’s digital age, social media platforms like TikTok have become powerful tools for musicians to reach a wider audience, making the journey of being an independent musician just a little bit more attainable.

However, solely relying on these platforms can be a double-edged sword. While they provide exposure, they lack the personal connection that comes from building relationships with fans. In this article, we will explore the reasons why why musicians should not solely rely on social media or TikTok, and emphasize the importance of using the connections made to establish genuine connections with their followers.

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Got What it Takes to Become a UMC Ambassador?

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Want to help build awareness of Underground Music Collective — and even earn some cash while you do it?

Today, we’re announcing our UMC Ambassador program, an affiliate marketing program that lets members of our community earn revenue for referring new customers to exclusive Underground Music Collective merchandise and services.

“The creation and launch of our UMC Ambassador program allows us to diversify the people who share UMC products and services, with the ultimate goal of growing a stronger ecosystem for independent creatives.,” said Gerard Longo, Underground Music Collective Founder and CEO. “We are always looking for new ways to grow and adapt in an ever-changing landscape, while building greater awareness and creating meaningful opportunities for our international community of musicians and creatives. Our UMC Ambassadors will help lead the charge.”

Reasons to join:

  • It’s free to join — no fees and no minimum sales!
  • You can earn up to $30 on every new sale purchased using your exclusive referral code.
  • We offer regular and flexible payment options.
  • You’ll be aligned a growing resource for independent musicians and creatives — in Nashville, and everywhere else!

Sound like fun? Click the button below to learn more and apply!

GET STARTED!

Wednesday Wisdom: Tips for Staying Motivated This Spring

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Once the seasons change, and we catch the first glimmers of spring after enduring the winter blahs, it can be hard to stay focused on what we need to do when there’s a sunny day tempting us to go out and have fun. Believe me, I’ve been there. Maybe it’s the conditioning we’ve held onto from school that tells us that once the spring hits, summer is just around the corner, but it can be really hard to concentrate on all the tasks on that to-do list when we’d much rather be enjoying the fresh air.

As musicians, I know you have never-ending to-do lists that practically requires you to split yourself into three (or maybe even four) different humans to take care of the songwriting, and the booking, and the social media, and everything else that comes with growing an artistic career in this day and age. But with just a few tweaks, you’ll be able to fly through that to-do list in no time — even when the last thing you want to do is sit at your computer all day.

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Wednesday Wisdom: Music Education and Its Importance in the Industry

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As a music business educator, I am openly biased about the subject of education in our industry. I do believe education has its place in every industry. However, we need to be careful to use education as it was initially intended to receive its full benefits.

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Navigating The Music Industry With An Entrepreneurial Mindset

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By: Sacha Walton, Business Strategist, CEO of SWI Management Group.

For independent music artists, being successful means more than just creating and sharing your music—it’s also about learning how to be an entrepreneur. Having a creative vision is an essential component of being a successful artist, but developing a sound business acumen is key to keeping your music career thriving.

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Wednesday Wisdom: Appreciating Jazz and its Influence on Hip Hop

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Jeannie Jones is an award-winning journalist, media personality, actress, producer, director and brand architect. Jeannie’s Los Angeles-based multimedia firm, Ready Set Impact, specializes in music, film, and radio production; publishing; social media marketing, branding, and casting.

For Jazz Appreciation Month, Jeannie shares a brief history lesson on the ways modern hip hop music has evolved from the early days of jazz — and the common threads both genres share to this day.

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Musicians: 4 Key Areas to Invest Your Money

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Last time I appeared on the Muze blog, I pointed out that time may be the most important asset of all to invest wisely. How you invest your time will dictate the outcome of your projects — however, so will the ways you invest your money.

A dollar well-spent can open new doors for your career, and there are talented professionals across the industry, offering services that can bolster your creative vision.

Ready to invest your money to advance your music career? Here are a few suggestions to help you on your way…

Read the full article on Muze!

Wednesday Wisdom: Inside the Afropop Movement

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The following is a contributed article courtesy of Kojenwa Moitt of Zebra Public Relations.

Over the past decade, Afropop has emerged as a popular music genre in the United States, thanks in part to its infectious beats, catchy melodies, and the growing influence of African culture on American entertainment. This musical genre, which originated in West Africa, has undergone a significant evolution, fusing traditional African rhythms with modern pop sounds to create a unique style that has captivated audiences around the world.

Africa 2 the World is the first DJ show to ever produce a five-country tour in Africa featuring live guest DJs. Africa 2 the World founder Zenoja started in Ghana, then hopped to Nigeria, leapt to Tanzania, dropped down to South Africa, and jumped up to complete the run in Egypt. Upon returning to the United States, Zenoja has moved to Miami to set up headquarters somewhere warm — with lots of palm trees.

Learn more about Afropop
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