Hot Takes: Tell the People Who You Are
I’m going to put my branding hat on for a moment and ask for a show of hands…
Read moreCategory Archives: op-ed
Thanksgiving Wishes to Our Original Home
We’ve had a wild ride together so far, haven’t we?
Hot Takes: Leaving a Live Music ‘Tip’
The above photo has been circulating on social media since September 2015 and, somehow, it finally came across our desk just recently. The idea of a “live music tip” being built into a venue patron’s bill is not necessarily a new concept.
With that said, it is certainly one worth considering, and it could be beneficial across the board.
Happy National Album Day. Share Your Favorites!
Today is officially National Album Day, and folks industry-wide are sharing the albums that have shaped their tastes and altered the course of history.
Lessons Learned for the Serious Original Musician
Since launching The Quinn Spinn five years ago, I have come across hundreds of independent musicians in the Lehigh Valley and beyond. No matter the genre, experience level, or location of the artist, one common theme has emerged for musicians or industry professionals trying to achieve lasting success.
In all phases, professionalism is key.
I’ve been thinking a lot about this notion lately. As I talk to more musicians — some of whom are eager to spread their wings past their comfortable confines and take a shot at “making it” — I’ve given thought to some important notes to keep in mind as you chase your dreams.
Check out the list below, and feel free to add any I missed in the comments.
Finding the Balance in Charity
The following is an opinion piece from Ann Thatcher, host of The Balcony Show on WLVU: The Sound of The Underground (Wednesdays, 8 p.m. ET).
Triumph and Tragedy: Our ‘Wings & Strings’ Series Begins
Back in May, Scott Marshall and I were talking about collaborating on some upcoming events, including his Concert for the Kids pediatric cancer benefit in June, as well as his recent First Friday performance. While on the phone, he approached me to have Lehigh Valley Underground be a part of something that, in our region, is the first of its kind.
The Importance of Good Production
The following is an opinion piece from Ann Thatcher, host of The Balcony Show, Wednesday nights at 8 p.m. ET on WLVU: The Sound of The Underground.
If you are a talented original musician, chances are good that, at some point, you are going to want to record your own song. Given the fact that there are many choices out there when it comes to production – from high-cost producers, to do-it-yourself programs – it may be difficult to decide which way to go when it comes to something so personal.
#BuildingBetter: The Venue’s Role
In our history, we have had the good fortune of a great number of incredible community partners to help us produce and promote events. These partners include the obvious – SouthSide Arts District and ArtsQuest among them. However, there are unsung heroes that, depending on their level of involvement in community programs like #LVUFirstFriday and SouthSide Arts and Music Festival, can very well make or break the success of a program.
Tonight on WLVU, Celebrate Where We Came From
Every epic tale has an origin story.
For Lehigh Valley Underground, it begins in rural New Jersey in August 2013.