We’re at the beginning of another fresh, new year, bubbling like champagne with possibilities for success and happiness.
But… enough of the cliche stuff. It’s time to get to work! For musicians and creatives, we must work every day to bring ourselves one step closer to the lives we envision.
With that, we’ve compiled a list of steps that anyone can take to raise the bar in 2019, and to ensure that more eyes and ears engage with their content than ever before. Let’s go!
Social media is the least expensive and most accessible way for independent artists to get their message out to the masses. However, different platforms are right for different artists. In addition, it’s hard to be everywhere at once, so consistently utilizing a select few platforms for your marketing efforts is a smart move.
The number of impressions you make on your Facebook followers is limited. CD Baby’s DIY Musician blog suggests that most fans will only visit an artist’s Facebook page once, no matter how big a fan they are of that artist’s music.
SoundCloud has grown in popularity in recent years to become one of the most-used and popular streaming platforms for musicians.
With that said, there are a whole slew of artists using the platform, and it’s important to know that you’re giving yourself the chance to stand out.
Frustrated by the lack of engagement on your Facebook posts? A lot of musicians – and entrepreneurs still learning the social media ropes – share in your pain.
The key to creating engaging content on Facebook – that which makes your fans come back for more – goes beyond simply posting a status update or a link. You have you use your real estate on the social network to draw people in, and then keep their attention.
If you’re looking for some ways to get started, we have a few suggestions for you…